Fyooz partners with CEO Mamemo Consulting, to establish a business hub in Dubai/UAE

Fyooz, the popular culture meets DeFi marketplace where you invest in what you love, is excited to announce the plan to open a hub in the UAE with one of the most recognized movers in the Middle East events industry, Sam Katiela in Dubai, UAE. The partnership will expand Fyooz’s reach to the worlds of entertainment and DeFi.

The United Arab Emirates is fast becoming a hub of Blockchain and DeFi excellence and is a leading star amid the League of Arab States which has a population of over 420mn people. It has only been two years since the UAE government, under the patronage of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, unveiled the Emirates Blockchain Strategy 2021. This embracing of blockchain is not only at the government level, but is evident also in the private sector, where there are powerful signs of blockchain adoption, recognition, and acceptance at every level of society. Crypto and blockchain projects are steadily progressing as the UAE takes great strides in establishing itself as a recognized hub for decentralization, serving the 428mn population of the Middle East region.

Fyooz is a marketplace where investors can expose themselves to the success or failure of celebrities, professionals, brands, companies, individuals, artists, events, and more. They can invest in what they believe and gain financial exposure to the brands they cherish most. Fyooz bridges the worlds of entertainment and DeFi. As brands and individuals accrue value, token holders benefit.

Dubai, as a global epicentre, is committed to growth across the global blockchain economy and is an ideal place from which to introduce the democratization possibilities of tokenization to the region. Fyooz’s energy and determination in utilizing the potential of blockchain is intended to support Dubai’s blockchain strategy.

Regulation of cryptocurrency and blockchain projects in UAE is performed by the FSRA (Financial Services Regulatory Authority) and Fyooz intends to apply its Swiss heritage of precision to ensure that its activities correlate with FSRA obligations.

Sam Katiela, said: “I am honoured to work with Fyooz and am particularly excited about Fyooz’s mission to level the learning curve for ordinary people, by creating a universe of tokens people can easily associate themselves with, like celebrities of any kind, leading personalities or institutions, cleverly bringing crypto currencies significantly closer to mass adoption and in turn creating greater democracy to global finance.”

Remo Prinz, Co-Founder of Fyooz said: “We are thrilled with the established partnership with Sam Katiela, which opens up new gateways within the Middle East, Africa & Asia Pacific. Fyooz will enable celebrities, events and artists to get even closer to their fans out of these regions by tokenizing themselves on Fyooz .”

About Fyooz:
Fyooz is a Swiss based and regulated marketplace owned and operated by Urknall AG, driven by an expert team with decades of expertise in breaking new frontiers.

Fyooz lists on both the BiBox and Uniswap global exchanges, on Friday 21st August 2020. Having just completed a private token sale where demand for the FYZ token exceeded supply by a factor of 9.

The Fyooz team is global and has a network within sports, film, and music, as well as significant depth in online brand building and marketing. Already greenlighted by lawyers in most parts of the world, Fyooz intends to be the global investment marketplace for people’s passions.

About Sam Katiela:
Sam Katiela is a dynamic blend of East and West. After growing up and finishing his studies in Germany, he established himself in Dubai. Over the last 25 years, he became one of the recognized movers in the Middle East event industry.

With his company, Mamemo, Sam has created trends and new standards for events in the region, particularly in introducing strategic content to shows that have been staged all over the Middle East, Europe and the United States. Since 2014, Sam has also been working on projects with the Golden Globes/HFPA.

He is credited internationally as the creator and organizer of Beach Polo, a sporting innovation that is now played in more than 35 cities around the world. Mamemo Productions is considered as one of the most awarded creative live marketing companies in the Middle East, with regional and international wins, including the WOW Asia Awards.

Sam Katiela has received the Order of Merit from HH Sheikh Mohammed Bin Rashid Al Maktoum — Creative Sports Award. He is also one of the selected recipients for the Middle East Event Award for Outstanding Contribution to the Middle East Events Industry.